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SaaS-Based B2B Platform & B2C Service-Based Business

Client Name

Project Name
Client Type: SaaS-Based B2B Platform

Overview
Worked with a fast-growing SaaS brand in the B2B space to scale their marketing performance through a mix of paid ads, SEO, and analytics. The aim was simple — get better-quality leads, reduce wasteful ad spend, and build a stronger digital presence.

What I Did

  • Planned and ran highly targeted campaigns on Google and LinkedIn

  • Built custom dashboards using Looker Studio and GA4 to track real-time performance

  • Improved SEO health and content structure to increase organic reach

  • Partnered with product and sales teams to fine-tune messaging and user journeys

Results Achieved

  • Generated over seventy percent more qualified leads

  • Cut cost per acquisition by more than forty percent

  • Reached over one point two million monthly impressions

  • Increased the website’s conversion rate by sixty percent through landing page testing and improvements

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My Portfolio - Case studies & Projects

I’ve always believed great marketing is part data, part creativity, and a whole lot of problem-solving. This section shares some of the client projects I’ve worked on — the challenges they faced, what I did, and the outcomes we achieved together.

Whether it's cutting down ad costs or bringing thousands of new users through organic search, each case study here reflects hands-on work and measurable results.

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